From the Daily Mail to The Nerdist and Pop Sugar, from Mashable and Fox Today to The Drum, our funky personalised 3D heads for mini-figs started to blaze a trail around the world within hours of setting up our original shop on Etsy. (All orders should come via our website now).
Wow! Although we love our little guys to bits and think they are the coolest and most unique personalised gifts ever, even we were astounded to see how quickly the media picked up on them earlier this year. In December 2015 we were not even widely known within our home town in Lincolnshire, but less than four weeks later we were looking at a list of media mentions that stretched across the globe. It was media coverage that most small businesses would give their right arm for, and we hadn’t even seen it coming.
At first, it was hard to believe that we were featuring online and in mainstream media channels in the US, Japan, India, and Europe as well as the UK. Highlights for us were stories in The Huffington Post, The Nerdist, Mashable, The Daily Telegraph and the Daily Mail, and I can’t even find the words to say how thrilled I was to see our 3D heads featured on NBC’s Today Programme and Fox TV! One of my earlier blog posts features a photo of some of the US presenters’ personalised mini-figs.
It really showed us the power of the internet and how fast it moves when it spots a truly innovative idea. We could never have dreamed of the response we experienced when, pretty much overnight, Funky3DFaces went viral. It really was a whirlwind experience – and I’m glad to say that our media profile is still doing well, thanks in part to the tremendous support we’ve had from you – our followers on social media.
We’d like to say a big ‘thanks’ for your support and hope you’ll continue to post fun photos of your own mini-fig, wherever you are in the world.